Archive | July, 2012

Porque eu amei meu trabalho: O Guia para a L’Occitane

25 Jul

Pela primeira vez em português!!! Ola queridos.

Eu não tenho escrito nem mencionado muito sobre o meu trabalho porque a) pra falar de um trabalho é preciso primeiro trabalhar e b) eu queria realmente aprender sobre o que eu iria escrever. Durante as férias eu estagiei na L’Occitane en Provence, aqui no Brasil, em São Paulo. Por esse motivo que estamos fazendo o primeiro post em português: por que esse merece.

Imagine isso: você ama carros, voce tem um blog sobre carros, você gasta toda a sua mesada em carros (que bom pra você). De repente surge uma oportunidade de trabalhar na Porsche ou na Ferrari e de repente você começa a passar seus dias pensando “wow”. Foi assim que eu me senti sendo uma viciada em beleza/cosméticos/maquiagem: no céu

A melhor parte dessa experiência nem foi que eu tive minha própria mesa, que eu trabalhei num projeto muito legal, nem mesmo a carga horária de estagiária ou as pessoas incríveis que eu conheci; a melhor parte foi o conhecimento sobre produtos que eu acabei adquirindo. Não tem nem porque mentir, os produtos e a história da empresa fazem qualquer reles blogueira cair de amores.

Eu aprendi que cada produto, cada linha, tem sua história verdadeira por trás. E isso é algo que a L’Occitane conseguiu criar que quase não vemos por aí. Não é só manteiga de Karité: é a manteiga de karité que vem de uma árvore de Burkina Faso, na África, derivada de uma noz que só pode ser tocada após cair no chão. Ela só pode ser tocada e manuseada pelas mulheres que são as únicas que conhecem seus segredos e propriedades. Elas usam essa manteiga nos remédios, culinária, e cosméticos, para nutrir e tratar da pele de todos, inclusive das crianças. É uma fonte de independência e sustento para essas mulheres, uma tradição única.

Da mesma forma, os produtos anti-idade não são feitos em laboratórios – todos vem de uma flor chamada Immortelle, que mesmo após ser colhida não perde nem sua cor nem sua textura.

Eu adoraria contar todas as histórias em um post só, mas realmente acho que não caberia nem no blog nem na sua cota de paciência. Por isso, estou começando nosso próprio guia L’Occitane, dividindo com vocês dicas dos melhores produtos, como usa-los, que tipo de pele, e outras dicas que eu aprendi aqui que vocês nem imaginam.

Algo é importante relembrar: o blog é para você, mulher prática, e acima de tudo nós não fazemos propagandas enganosas: todas as dicas são testadas e aprovadas, com todas as informações de quem testou, trabalhou nas lojas, falou com clientes – eu. Esse vai ser meu jeitinho de agradecer a todas as seguidoras e seguidores que gostam do blog, para que vocês possam se apaixonar pela L’Occitane conosco =D

Nos vemos muito em breve (nesse guia também em português!!! Uhul!!!!)

Beijinhos

Mavi

Why I Loved My Job: L’Occitane Guide

25 Jul

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I haven’t mentioned this much a) because in order to talk about the work here I had to do some work and b) I wanted to really give insight into this, and that takes time. I have been interning at L’OCCITANE en Provence in Brazil, and for that reason I’m gonna do something I don’t usually do: write both in English and in Portuguese. Mostly because its one of those worth it.

Picture this: you love cars, you blog about cars, you spend all your allowance on cars (good for you). Suddenly, you get the opportunity to work at Porsche or Ferrari and all you manage to do is spend your days thinking “wow”. Thats how I felt as a fellow beauty/makeup addict: like I was in heaven.

The best part of this experience wasn’t the nice desk, or the flexible hours, the people I met, or even the insight into the industry I love: the best part was getting to know the products. Afterall, who are we kidding here? The products are amazing.

As I came to learn, every single product here has a special true story behind it. Its not just a shea butter hand cream: its shea butter, from Burkina Faso, a country in western Africa, that comes from a small fruit in a tree that is never touched until it falls to the ground. It’s only handled by women, and these women alone know its secrets: they use it in medicine, cooking, and obviously beauty, to nourish and care for the skin of their children and their own. That is how the women maintain their independence, and it is truly a beautiful practice.

And the anti-aging products aren’t done in a lab – they come from a flower called Immortelle, which even after being plucked retains its color and texture.

I wish I could tell you all about all the stories in one post: but I can’t really. I don’t think it would fit. Which is why I’m starting our own L’Occitane guide: with all the tips for each skin, get to know the products, test them, see if you feel the magic =D

Worry not: the things learned and passed to you will not be a bullshiteous guide to just any products; I have personally tested, worked on stores, talked to clients, people who know their stuff. So these are all going to be my lovely tips, to say thank you to the followers and share with you just a little bit of this company I came to fall in love with.

See you all sooner than soon with the first post of our newest L’Occitane Guide!! Stay tuned ;)

Love,

Mavi

5 habits to adopt/drop that will change your hair

9 Jul

Hi everyone!! I’m sorry I haven’t been writing lately, my computer broke at the same time I started my fabulous new internship (which I won’t say anything about right now because it deserves more than just a mention).

So over time I found that I had only one plan to make my hair change for the better: change shampoos over time. But the thing is, there are some small habits that have proven to be more effective not only with the appearance right after blowing and styling it, but also over time.

So without further ado, here are my tips:

1. Save on the chemicals – less is more

Unless your hair suffers from real issues and a doctor has instructed you to use specific products, don’t fall on the trap of thinking more sulphur will make your hair more this or that. The hair is already perfect in its chemistry, and simpler formulas prove to be healthier over time.

Some heavier formulas make your hair beautiful on the first wash – but then you find yourself never getting that effect again. Roots might get oily over time and the shine wears off. My advice is: simpler formulas, natural shampoos, and less chemical treatment.

2. Use a hair mask at least once a week

Cutting on the daily chemical use doesn’t require you to give up that amazing shine you get after a deep treatment. But you can limit that to a mask about once or twice a week.

The mask will help improve and prolong time between hair cuts, shampoo changes, etc.I usually skip the conditioner when I use the mask and let it act for at least 5 minutes. Also worth noting, rinse it thoroughly to get the best result.

Here are some of my favorite ones:

  • Kerastase has a great line of masks for any kind of hair. My favorite one has been the Masque Nutri Thermique Maskwhich does a great job for my hair that has color treatment. It also helps any styling and blow drying become flawless

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  • Joico Moisture Recovery Treatment Balm: its a great product if you have coarse/dry hair, which comes naturally with tinting and excess chemical use, harsh weather, etc. Also really good if you’re a fan of brazilian blowouts.

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Try testing a few, think of your hair issues, not only how you want your hair to look; for example, if you want your hair to be straight its no use getting it dry. Instead, find a moisturizer that will make your straight hair look healthy, and beautiful no matter what you decide to do with it. Healthy is better than straight.

3. Change your blow drier settings from ‘hot’ to ‘warm’

Trust me on this, it’s the best advice. Granted, it takes a biiiit more time to dry it. But over time, the damage your hair takes is considerably lower. If you feel your tips dry, a month of this change can make all the difference. When you blow dry your hair at very high temperatures only the outer layer gets dry (super dry), but the deep tissue is still wet. So your hair breaks. If you take your time it will dry the right way.

4. Avoid hot water when rinsing

Hot water, just as hot blow drying, is a great enemy to your hair. Even your hair products work better at certain conditions. So try this out, adjust water to a warm or as-cold-as-possible/comfortable and see how different the effect of treatments can be.

5. Heat Protection – always

No matter how busy you are you always have 5 seconds to apply a heat protecting serum or product. There are approximately a gazillion of those at your neighborhood pharmacy, so don’t fret. Again, my tips on my favorite ones:

  • John Frieda Frizz-Ease Thermal Protection Hair Serum – this product not only helps protect the hair and make it look glossy after styling it also helps prolongue the color

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  • Alterna Bamboo Smooth Kendi Dry Oil Mist – has the advantage of having its effects last till next wash. It smooths hair quite well and doesn’t make it oily

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  • TreSemme Thermal Creations Heat Taming Spray – the lightest product by far, which is  a great plus for me since any excess makes my roots look like they’ve been treated with vegetable oil. Really great one.

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Well dearies that’s all. Remember, it’s not all in the chemisty, there’s a lot of hair care that has to do with changing habits, going back to the basics. So don’t spend all your money on the latest promise – think long term too.

See you next time!!!!

Mavi

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